JMC Academy
JMC Academy
Bachelor of Entertainment Business Management
JMC Academy

Code: 081190G South Melbourne, Victoria, Australia Creative Arts

Australia · Established 2000

Duration

2 - 3 Year

Tuition Fee

A$ 79200 Per Course

Level

Undergraduate

Next Intake

February, June, September

CRICOS Code:081190G

Why Study Entertainment Business Management at JMC Academy?

JMC Academy equips you with highly transferable, industry-relevant business and management skills essential for success in today’s competitive and fast-evolving entertainment industry.

You’ll have the opportunity to:

  • Build real-world experience in stage and production management, music publishing, talent management, and event management

  • Engage with industry professionals and grow your network through active, hands-on learning

  • Understand the entertainment industry from the inside out, including how to manage creative talent, plan large-scale events, and launch successful campaigns

  • Participate in the Student Exchange Program at the Fontys Academy of Creative Industries in the Netherlands – a global opportunity to broaden your perspective and experience international industry practices


What You Will Learn

Throughout the course, you will:

  • Design and deliver national promotional campaigns for products, artists, and events

  • Plan, manage, and execute both external and in-house events with confidence

  • Develop strong event logistics and production skills, underpinned by sound business acumen

  • Gain practical experience to run operations across the entertainment spectrum while building a powerful industry network


Graduate Outcomes

Upon graduation, you’ll be equipped with the knowledge and skills to:

  • Strategically acquire and develop artists and entertainment projects

  • Create and present professional proposals to management companies, agents, and sponsors

  • Conduct feasibility studies, and develop touring and business plans

  • Apply critical thinking, commercial insight, and technological expertise to thrive in various entertainment industry roles

This Bachelor’s degree is structured over a duration of 6 trimesters, with students undertaking 4 units per trimester. The program comprises a total of 24 units, including:

  • 22 core units

  • 2 elective units

Completion of all units is required to qualify for the award of this degree.

Admission Requirements
Minimum Age

Applicants must be 17 years of age or older at the time of application.


Academic Entry Requirements

Applicants must meet one of the following academic qualifications:

  • Successful completion of Year 12 in the Australian school system, or

  • An equivalent qualification with a Senior Secondary Certificate and a pass in General English, or

  • A comparable qualification, such as:

    • Certificate IV or higher – required for Bachelor degree applicants

    • Certificate III or higher – required for Diploma applicants


English Language Proficiency

International applicants must demonstrate English proficiency by meeting one of the following minimum test scores:

  • IELTS (Academic): Overall score of 6.5, with no band lower than 6.0

  • TOEFL iBT: Overall score of 73, with a minimum of 18 in Writing

  • PTE Academic: Score between 50–57

  • Cambridge English: C1 Advanced (CAE): Overall score of 169

Internship and Work Placement Opportunities

Internships are a core component of the Entertainment Business Management program at JMC Academy, offering students the opportunity to gain valuable industry experience and build professional networks before graduation.

JMC Academy supports students in securing placements with leading organisations across the entertainment and events sectors. Past internship partners have included:

  • Universal Music Publishing

  • Vivid Sydney

  • Ministry of Sound

  • Mushroom Records

  • Foxtel

  • Furst Media

  • Sydney City Council (New Year's Eve Events)

  • BIGSOUND

  • Big Tree Artists

  • Ditto Music

  • Parker and Mr French (Artist Management Company)

  • Great Big Events

  • George P. Johnson Experience Marketing

  • Sydney Mardi Gras

  • Mountain Sounds Festival

  • Jungle Love Festival

  • Merchfan, and many more

These placements provide students with real-world insight into industry operations, hands-on experience in their chosen field, and a competitive edge in launching their careers.

Tuition Fee: A$ 79200 Per Course

Key Information
  • Study Level: Undergraduate
  • Type: Full-time
  • Duration: 2 - 3 Year
  • Intake: February, June, September
  • Country: Australia
  • College: JMC Academy
  • Course Code: 081190G
  • Location: South Melbourne, Victoria, Australia
  • Area: Creative Arts
  • Language: English
  • Delivery Mode: On-campus
  • Accredited: N/A
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